Great Marketing Plan

I heard too many times about this. It made people mad, sad, and frustrated at the same time. It's about a great marketing plan went sour. And I heard it again a couple of days ago. And it just broke my heart to think about all those people that worked so hard, thinking that they could earn the promised reward, that's just not going to materialize. It would not come just as rain on their parade, we're talking about hurricanes!

And why do these things happened in the first place? Many reasons. But for me, I think there are 2 reasons. One, the marketing plan was prepared shabbily. Not enough calculations and analysis were done to justify the figures offered. And second, it was done to lure people in. Either case, it is bad. They say that life is not always peachy-creamy. Well it could be, at least as far as marketing plan is concerned.

For network marketers, I think the first thing that they have to do when they want to join a certain company is that they have to look for stability of the company. If the company has existed for more that 10 years, it is a good company. Then look at how many times during their existance have they changed their marketing plan. Many changes means bad. And then, look at the marketing plan itself (with the help of a senior associate that is). If it is never been changed but nobody could understand it, watch out. There is a possibility that you will never get the bonuses promised. There is a trick somewhere, hidden in that marketing plan. Or maybe it is only good for the top people, which is not so good for the new ones that just joined the company.

Anyhow, since the inception of Usana, they have never changed their marketing plan until a couple of years ago when they actually added more good stuff to the existing one to make it even better to their associates. There are many good things about Usana marketing plan such as easy to understand, helps the newly joined associates to get money fast, the 100% overriding bonus that's not found enywhere else, etc, etc, etc. Just take time to really understand it, and I am definitely confident that you will be amazed. As my friend was telling me, "the more you know about Usana, the more you will love the company"..